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Marketing Strategy

Starting a new business or looking to reinvigorate an existing one? Start with a solid strategy.

Marketing Strategy

Starting a new business or looking to reinvigorate an existing one? Start with a solid strategy.

Create a strategic plan for your business

At Wise Up Marketing, we can create a step by step roadmap – taking you from where you are now to where you want to be within 12 months.

Our approach is to understand your business goals and objectives, and translate them into an actionable strategic plan that creates lasting results.

We work closely with you to understand the elements that make your business unique in the market. We use this knowledge to create a distinctive brand identity that provides you the framework to meaningful conversations with your customer. We map out user journeys and relevant channel strategies to drive conversion.

We have various Digital Marketing Strategy packages, which can be delivered with or without face to face workshops.

Who Needs a Strategic Marketing Plan?

Having a strategic plan in place for the next 6-12 months is crucial for the growth of your business.

Our Marketing Strategy plans often become the bible business owners use. We are told they get printed, and consulted again and again.

We have a team of specialists, not generalists, and when you work with us, we assemble your marketing team from the exact experts you need.
 
Because we’re a small team, we spend time working cross functionally. Our specialists get together to discuss the ad creative needed, the content that’s working on social, what changes need to happen to the website to increase conversions, or what a gap is in the email nurture sequence.
 
Everything happens in house. In fact we don’t offshore anything – not even reporting. Which means we’re across all the details, big and small.
 
If you want to say goodbye to the complexity of multi-stakeholder management, or trying to plug the gaps – say hello to your new marketing team!

Choose your package

Business Audit & Strategy

Social Media / Paid Ads​

Auditing your business allows us to establish a baseline of engagement and learn from what has happened in the past.

We create a strategy that is geared to drive the results you need.

Business Audit

Creating Your Marketing Strategy

Marketing Strategy Refresh​

Reinvigorating Business​

The ideal strategy to reinvigorate an existing business that is no longer delivering the results expected.

Delivered with the option of a 1 Hour Face to Face Workshop

The strategic workshop includes

A strategic marketing plan to follow includes

Comprehensive Strategy

Launching or Repositioning​

The comprehensive strategy to launch or reposition a business, covering all aspects of Marketing.

Delivered with the option of a 2 Hour Face to Face Workshop

The strategic workshop includes

A strategic marketing plan to follow includes:

Know exactly what to do

Refresh your business​

Crystal Clear Objectives

All Aspects Covered

Reach Your Goals

Tap Into Our Expertise In

Social Media Management

Around 79% of the population uses social media, making it a powerful tool for small businesses.

Social Media Ads Management

Reach your target market directly and increase incoming leads, generate sales, or drive enquiry.

Email Marketing Strategy & Management

Building an email marketing list is a critical strategy for balancing reliance on paid traffic sources.

Website Design & Development

Launch your first website, or reimagine your existing, to drive more conversions and position your brand as a market leader.

What we are working on

Featured Case Study

In December 2023 we achieved an increase in Google conversions and revenue by +14% and +12% respectively. We also increased the return-on-ad-spend (ROAS) by +11%.
From our clients

Kind Words

Thanks to her and her team, we have had a huge growth in sales and brand awareness.

“We had a pleasure of working with Mary-Anne from Wise Up Marketing since 2015. She is professional, bubbly and understanding that stands out from the rest.

As a small business owner, it was crucial to engage a professional who had the same care factor, work ethic but also with great experience.
Not only has she helped us create a functional and attractive website but her ongoing support on many strategies and marketing solutions have been amazing.

We cannot recommend her enough!”

Sarah An, Kolong

The Marketing with Confidence Podcast

with Mary-Anne Amies

Say no to marketing overwhelm! If you are looking to increase your digital and online marketing confidence, whether you’re a business owner or a marketing professional, then subscribe and listen!

FAQs

A digital marketing strategy is a comprehensive plan that outlines how your business will achieve its marketing goals through online channels. It helps you define your target audience, set objectives, choose the right platforms, and identify the tactics to use to succeed. Having a strategy ensures your marketing efforts are focused, measurable, and aligned with your business goals.

Yes, absolutely! While face-to-face workshops can be beneficial for collaboration and brainstorming, we can also create your strategy after asking you some more in-depth questions, and drawing on our 25 years of business and marketing experience.
 
The timeline can vary based on your specific needs and the complexity of your goals. Typically, a basic strategy can be developed in a few weeks, while a more comprehensive approach may take longer. We’ll work together to establish a timeline that fits your schedule and requirements.
 

We specialise in working with small businesses across various industries, including retail, hospitality, professional services, trades, health and wellbeing, and e-commerce. No matter your niche, we tailor our strategies to meet the unique challenges and opportunities of your business.

While results can vary based on the specifics of your strategy and market conditions, common outcomes include increased brand awareness, higher website traffic, improved customer engagement, and ultimately, more conversions and sales. We focus on setting measurable goals so you can track progress and adjust your strategy as needed.

The Top 5 Mistakes Costing Your Business Thousands of Dollars!

Enquire about Marketing Strategy