Like many industries, the marketing world will have to remain eager to adapt to change with still a long way to go in recovering from the pandemic. Consumer behavior and intent is expected to fluctuate more than ever, as we adapt to life post (or is that mid?) pandemic. When things are not straightforward, experimentation … Read more
Social Media is integral to any brand today but how many brands actually have an active, fresh social media presence? Like anything in life, what you put into social media, you receive. However, with a market saturated with voices and accounts, you need some structure and a defined strategy to stand out. Read more for … Read more
Social media algorithms sound daunting… But! They don’t have to be because here we are bringing you the top three tips on how to Wise Up your online engagement across Facebook, Instagram and LinkedIn. Algorithms are automated calculations that predicts what posts make it to the top of your social media feed, and which ones … Read more
Hashtags were created in 2007 as way to help users find and search for relevant, specific content. Fast forward to 2021 and now almost every social media platform encourages you to use them in your captions. For business owners, it allows you to draw attention, promote, organise, and connect with your target audience. If you … Read more
Hashtags were created in 2007 as way to help users find and search for relevant, specific content. Fast forward to 2021 and now almost every social media platform encourages you to use them in your captions. For business owners, it allows you to draw attention, promote, organise, and connect with your target audience. If you … Read more
Waking up to your social media accounts being deleted has got to be one of the most frightening feelings. Surprisingly, it happens more often than you may think. The lesson we want you to take away from this blog is to not rely solely on free platforms! Free platforms are an incredible asset to … Read more
Instagram Reels is well and truly here to stay. The new TikTok competitor has taken off and is now available in Australia and 50 other countries! With our knowledge of the new addition, we are sharing a simple breakdown explaining what it is, how to approach it and the benefits of incorporating reels into your … Read more
In the history of Facebook, we haven’t seen an outage like this before. Facebook’s last outage was August 2018 for 45 minutes, and before that it was over a decade ago when no one quite cared about Facebook’s existence. So what happened? Facebook, Instagram, Messenger, WhatsApp – they’re all down. If you’re lucky enough to … Read more
In the history of Facebook, we haven’t seen an outage like this before. Facebook’s last outage was August 2018 for 45 minutes, and before that it was over a decade ago when no one quite cared about Facebook’s existence. So what happened? Facebook, Instagram, Messenger, WhatsApp – they’re all down. If you’re lucky enough to … Read more
Got an Instagram Business Account? Or considering finally setting one up for your upcoming business? Utilise these free features most people don’t know about to get the most out of Instagram! Let’s start with the basics. As Instagram eloquently puts it: There’s a side to Instagram that not many people know about, let alone use. … Read more
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