Success tips for businesses on TikTok: Key Takeaways from TikTok Thrive 2024

Last week our digital team attended the live TikTok Thrive event and boy, do we have some exciting insights to share! TikTok can be a daunting space for many business owners to navigate, but we’re here to share the hottest tips about the platform and guide you towards creating more authentic, on-brand content.   How TikTok … Read more

The Art of Instagram Reels: Strategy Tips for Small Business Owners

If you’re a small business owner looking to stand out on Instagram, you’ve probably heard that Reels are where the magic happens. Well, the rumours are true! In fact, a 2024 study found that Reels on average achieve more than double the reach rate of other content formats on the platform. With over 13 million … Read more

Trends for 2022

Like many industries, the marketing world will have to remain eager to adapt to change with still a long way to go in recovering from the pandemic. Consumer behavior and intent is expected to fluctuate more than ever, as we adapt to life post (or is that mid?) pandemic.  When things are not straightforward, experimentation … Read more

How to Wise Up your Social Media Engagement Game

Social media algorithms sound daunting… But! They don’t have to be because here we are bringing you the top three tips on how to Wise Up your online engagement across Facebook, Instagram and LinkedIn.  Algorithms are automated calculations that predicts what posts make it to the top of your social media feed, and which ones … Read more

Help! My account has been deleted!

Waking up to your social media accounts being deleted has got to be one of the most frightening feelings. Surprisingly, it happens more often than you may think. The lesson we want you to take away from this blog is to not rely solely on free platforms!   Free platforms are an incredible asset to … Read more

Instagram Reels

Instagram Reels is well and truly here to stay. The new TikTok competitor has taken off and is now available in Australia and 50 other countries! With our knowledge of the new addition, we are sharing a simple breakdown explaining what it is, how to approach it and the benefits of incorporating reels into your … Read more

Facebook Down. Instagram Outage. Global.

In the history of Facebook, we haven’t seen an outage like this before. Facebook’s last outage was August 2018 for 45 minutes, and before that it was over a decade ago when no one quite cared about Facebook’s existence. So what happened? Facebook, Instagram, Messenger, WhatsApp – they’re all down. If you’re lucky enough to … Read more