New Product Development Process

New products are launched in droves every year and the simple reason is that nothing sells like ‘new’. New product development (NPD) should form a key part of your annual marketing strategy, with the need for new ideas and innovation to keep your business competitive. This post will help you through the new product development process, to … Read more

New Products and your Marketing Strategy

This post has been revised, click here for the latest update. New products are launched in droves every year and the simple reason is that nothing sells like ‘new’. New product development (NPD) should form a key part of your annual marketing strategy, with the need for new ideas and innovation to keep your business competitive. This … Read more

New Products and your Marketing Strategy

This post has been revised, click here for the latest update. New products are launched in droves every year and the simple reason is that nothing sells like ‘new’. New product development (NPD) should form a key part of your annual marketing strategy, with the need for new ideas and innovation to keep your business competitive. This … Read more