Social media is an essential tool for small and medium-sized businesses, helping to build a loyal audience and attract new customers. At Wise Up Marketing, we often hear clients ask about the differences between organic and paid social media marketing, and whether they should focus on one over the other. Let’s break down the benefits … Read more
With less than 2 months left until the most significant retail month of the year kicks off (and no, we are not talking about Christmas…yet!), there’s a lot to do for small business owners right now. If you own an ecommerce or retail business, Black Friday should already be on your radar. Here are some … Read more
Last week our digital team attended the live TikTok Thrive event and boy, do we have some exciting insights to share! TikTok can be a daunting space for many business owners to navigate, but we’re here to share the hottest tips about the platform and guide you towards creating more authentic, on-brand content. How TikTok … Read more
If you’re a small business owner looking to stand out on Instagram, you’ve probably heard that Reels are where the magic happens. Well, the rumours are true! In fact, a 2024 study found that Reels on average achieve more than double the reach rate of other content formats on the platform. With over 13 million … Read more
Instagram Reels is well and truly here to stay. The new TikTok competitor has taken off and is now available in Australia and 50 other countries! With our knowledge of the new addition, we are sharing a simple breakdown explaining what it is, how to approach it and the benefits of incorporating reels into your … Read more
Starting a business is an investment of time and money. As a small business owner, you invest large quantities of both and naturally you feel frustrated when the results don’t reflect what you’ve put in. This post is a “How To”, giving you some ideas on making the most of your financial budget and time … Read more
Starting a business is an investment of time and money. As a small business owner, you invest large quantities of both and naturally you feel frustrated when the results don’t reflect what you’ve put in. This post is a “How To”, giving you some ideas on making the most of your financial budget and time … Read more
Twitter launched in 2006 as a social media platform, where users can “tweet” what’s on their mind in 140 characters or less. As it has gained popularity business has got on board and embraced Twitter as another social media marketing tool. This post will explain how to use Twitter for business marketing and explain some … Read more
This article has been updated. To view the most recent version of this article click here. Social Media has become a buzz word over the last 5 years, with the cries of social media marketing and social media for business following quick. So how does what first seemed like a platform for teenagers to be well…. … Read more
This post has been revised. Click here to view the updated version. Pay Per click advertising is a strategy that’s not for everyone. Those who do use it and use it well enjoy increases in both traffic and sales, with complete control of cost. Google AdWords and Facebook Ads have become popular pay per click … Read more
Our agency is built on the principle of “treating your business like our own” and we have created a flexible, accessible solution for start ups and SME’s who value a personal approach.
