Trends for 2022

Like many industries, the marketing world will have to remain eager to adapt to change with still a long way to go in recovering from the pandemic. Consumer behavior and intent is expected to fluctuate more than ever, as we adapt to life post (or is that mid?) pandemic.  When things are not straightforward, experimentation … Read more

How to Market Your Business on a Small Budget

Starting a business is an investment of time and money. As a small business owner, you invest large quantities of both and naturally you feel frustrated when the results don’t reflect what you’ve put in. This post is a “How To”, giving you some ideas on making the most of your financial budget and time … Read more

How to Market Your Business on a Small Budget

Starting a business is an investment of time and money. As a small business owner, you invest large quantities of both and naturally you feel frustrated when the results don’t reflect what you’ve put in. This post is a “How To”, giving you some ideas on making the most of your financial budget and time … Read more

5 eXtra Ways You Can Promote Your Business (for Under $100)

If you have followed our A-Z of Marketing since the beginning, you will now have a range of ideas and strategies under your belt. The challenge with every small business is that it is like a leaky bucket, for every customer you grow, you are bound to spill some others out along the way. This … Read more

What is Pay per Click and Google AdWords advertising?

This post has been revised. Click here to view the updated version. Pay Per click advertising is a strategy that’s not for everyone. Those who do use it and use it well enjoy increases in both traffic and sales, with complete control of cost. Google AdWords and Facebook Ads have become popular pay per click … Read more

What is Pay per Click and Google AdWords advertising?

This post has been revised. Click here to view the updated version. Pay Per click advertising is a strategy that’s not for everyone. Those who do use it and use it well enjoy increases in both traffic and sales, with complete control of cost. Google AdWords and Facebook Ads have become popular pay per click … Read more

How to Market a Small Business with a Small Budget

This post has been revised, click here for the latest update. Starting a Small Business is an investment of time and money. As a small business owner, you invest large quantities of both and naturally you feel frustrated when the results don’t reflect what you’ve put in. This post is a “How To”, giving you some ideas … Read more

How to Market a Small Business with a Small Budget

This post has been revised, click here for the latest update. Starting a Small Business is an investment of time and money. As a small business owner, you invest large quantities of both and naturally you feel frustrated when the results don’t reflect what you’ve put in. This post is a “How To”, giving you some ideas … Read more